Hello Tenfold Wedding Invitations

how to edit your pinterest boards for easy wedding planning

Inspiration and Trends, Tips and AdviceEllie SnowComment

Anyone who has ever opened Pinterest knows it can be completely overwhelming. Maybe you started a wedding invitation board years ago, and now that you're engaged you have hundreds of pins that don't give you clear direction. Or maybe you're just getting started, but your board feels scattered.

For many years, and before Pinterest came along, I had a design blog. (It still exists — you can check it out)! On a weekly basis, I was creating inspiration boards to share, and it taught me a lot about creating a cohesive look for a project. It's time consuming, like a puzzle, and it takes practice. But if you follow these basic steps, in no time you should have a board that effectively communicates to your wedding planner (or just to yourself) what you envision for your wedding day. A cohesive Pinterest board can help make all of your wedding decisions easier. You'll be able to pull up an invitation design, for example, next to your Pinterest board and immediately know if it's a good fit for your wedding. Here's how:

Make a new board. Make a secret board, if you like!

Go back to your old board(s) and pin ONLY your very favorite images onto the new board. Be practical, too. Consider the time of year you're getting married, your venue, and whether it's a morning, afternoon, or evening event (for level of formality). You won't be copying these pins exactly — so go ahead and pin that expensive embroidered dress — this is just to establish some inspiration.

Open up the new board and see what themes emerge. Is it dark and moody? Light and airy? Is there a definite color palette? Start deleting images that don't fit the overall look. If the board as a whole feels "wrong" but you can't tell why, use your thumb or a slip of paper to cover up an image or two. Does it feel more cohesive once that image is "gone?"

Start deleting. You'll want to reduce your board to a small number of inspiration images (less than 20). Each one should fit with the others in style, color, and feel.

Once you have your edited inspiration board of 10-20 images, create separate boards for things like dresses, hair, flowers, etc. Now that you have one cohesive inspiration board, you'll have a better sense of which dresses go with your overall theme, and which don't (and then you'll start editing your dress board down, too!).

For inspiration, follow me on Pinterest! If you would like help deciding which invitation from the Hello Tenfold collection works best with your boards, I'd love to help.


how to make your invitations more formal (or more casual)

Tips and Advice, Inspiration and TrendsEllie SnowComment

Say you've fallen in love with an invitation design, but it's not quite right for the event you're planning. Don't despair! Often this has to do with the level of formality of the invitation. Maybe it's photographed in blue and lavender like our Fern Suite, but for your event, it might be better in gold foil and blind deboss on double-thick paper. Here are ways to customize your invitation to make it more or less formal:

Make it more formal:

• If it's a design with a lot of colors, paring it down to 2-3 colors can give it a more refined, elegant look. Instead of an accent color, have design elements printed in a pale neutral color or blind deboss (letterpress with no ink).

• Speaking of color... For formal invitations, stick with metallic foils or dark, desaturated ink colors, like black, navy, or dark gray. Pair dark colors with neutrals like white, cream, taupe, or gold.

• Consider printing method. Switching from flat printing to letterpress or metallic foil can make an invitation feel more formal.

• Change the fonts! Instead of sans serifs, pick an elegant script and pair it with a classic serif. Limit the number of fonts used throughout the design.

• Use neutral texture. Instead of design elements and motifs, keep things simple and classic with blind deboss printing, white-on-white textured papers, or handmade papers.

• Paper says a lot. Instead of standard weight cotton paper, switch to double-thick. Also, be sure to consider colored papers! A black, navy, or dark grey paper with metallic foil can add a sense of drama for an evening wedding.

• Up the embellishments. Add an envelope liner, ribbon wrap, or wax seal.

Make it less formal:

• Add color. Instead of black ink, consider printing your design in a color like blue-gray, or adding some colored papers into the mix. You could even choose a different colored paper for each card in your suite... maybe recycled papers in a variety of shades.

• Avoid metallics. If you like the look of foil, stick with matte white or matte black. Letterpress or flat printing are good choices for informal invitations.

• Change the fonts! Pick a casual script font, a sans serif, typewriter font, or slab serif. Casual suites can get away with using more fonts — three or even four different choices, if well designed.

• Consider more casual textures, like splashes of watercolor, or hand-painted elements.

• If you want your suite to have some embellishments, choose things like cotton ribbon or twine wraps, hang tags, or casual envelope liner patterns or solid colors.

One of the best parts of my job is seeing how a different color palette or set of fonts can completely change the look of a suite. Each order that leaves our shop is a little different from the last. I'd love to turn your favorite invitation design into something perfect, or work with you to create a custom suite from scratch, tailored to you and your event.

how to get a custom look without the custom fees

Inspiration and TrendsEllie SnowComment

While I love to work on custom projects, I am especially intrigued by the ways Hello Tenfold bride and grooms customize the suites we already have designed. If you're ordering printed paper from us, we'll change fonts, colors, patterns, and wording with no additional fee.

The table numbers in the photo above are from our Winslow suite, but bride Carré chose one of our envelope liner patterns (Floral Pattern #4) for the background instead of the Winslow pattern. Don't they look amazing?

4 things to consider before choosing your wedding invitation design

Tips and AdviceEllie SnowComment

How should you choose your wedding invitations? Picking the design for your invitations can be overwhelming — you might like a variety of styles, so how do you know which to choose? Keep in mind you'll want to choose invitations that set the tone for your event, and give guests a glimpse of what the day will be like. Here are 3 things to consider before making a selection.

1. How formal is your wedding?
The formality of your wedding can be determined by the aesthetic of your venue and the time of day your wedding will be held. If you're hosting a black tie wedding at 6pm in a ballroom, make sure your invitation conveys this to your guests, both in wording and in design. Consider thicker papers, foil stamping or letterpress, and formal fonts. On the other hand, if you're having a farm wedding in the afternoon and serving barbeque, you'll want simpler invitations to match. You'll want to pick more casual fonts, steer clear of foil stamping (unless it's white!), and you might choose more "earthy" elements, like twine wraps or kraft envelopes.

2. What's your wedding venue like?
Often a venue doesn't dictate the formality of your event. But if you're getting married at a yacht club, you might consider using blues or nautical elements, and for a garden wedding, you may consider greenery or florals in the design.

3. Does your wedding have a theme?
Whether vintage (art deco!) or modern (minimal and sleek), if you have a "look" in mind for your wedding and reception, make sure the invitations help carry the theme. Colors can almost always be changed to fit your theme, so try to look at overall style versus shopping only for, say, blue invitations.

4. What's your budget?
Before you fall in love with all the "extras," spend some time calculating how much you can spend on wedding invitations. Sometimes, this can affect your design choice. If you know you need to avoid letterpress, choose a design that excels in flat printing! From the Hello Tenfold collection, a design like Flora looks great in flat printing as well as letterpress and foil, whereas a design like Florentine is best suited to foil and letterpress.

Still not sure? When designing, I always envision the kind of weddings that will "match" my design. If you're wavering between styles, I'd love to hear more about your event, and help you choose the best fit. Keep an eye out for an upcoming post on how specific design choices can make an invitation more or less formal.

our flora suite in neutrals

Inspiration and TrendsEllie SnowComment

The modern Flora wedding invitation suite usually has about 8 different colors — 6 or so in the flowers and 2 or 3 in the leaves. We edit the specific colors for each couple, depending on their wedding's color palette. But I've been keeping my fingers crossed that someone would order this suite in neutrals — and along came Rosie! Rosie wanted a deep green for the leaves and cream for the flowers, and we had it letterpress printed on double-thick white cotton paper. It might just be my favorite iteration yet. Now, who wants to order Flora in foil?!